Darren Rowse raves about Annette Simmond's book The Story Factor and its hypothesis that people don't require more information but trust. Rowse notes that storytelling is a valid method of increasing trust with one's viewers. read more » DiscussBury
"Today I would like to share some advice with you regarding selling a blog. The new owner of JohnCow has revealed himself to the public, so it looks I'm not sworn to secrecy anymore." read more » DiscussBury
Carleen Hawn reports on lessons to be learned from Billy Beane's statistical methods for managing a baseball team and how they affect the business world. read more » DiscussBury
John Chow explains how he has secured nearly 30,000 rss subscribers and at the same time demonstrates the importance of rss readers and how to secure them. read more » 2 CommentsBury
On September 7th Best Buy will begin selling iPhones. Discounter stores such as Walmart and Target who have recently begun carrying electronics provide a dangerous source of competition. Best Buy sea read more » 1 CommentBury
"Despite growing concerns over an economic slowdown, mobile phone manufacturers shipped about 42 million handsets in the United States for the second quarter of 2008, according to new data from Stra read more » DiscussBury