Nate Anderson on Bill Tancer's new book Click, stating "Bill Tancer knows porn users. As the research director at HitWise, Tancer has access to massive databases of information on browsing habits a read more » DiscussBury
"Boosting its market lead, the search giant posts strong growth in paid clicks for April, while competitors Yahoo and Microsoft post declines, according to ComScore." read more » DiscussBury
"What's the current state of click fraud, and what tools and tactics do the people behind click fraud campaigns have in their arsenal? A recently analyzed affiliate based network for using botnet..." read more » DiscussBury
"Los Angeles based law firm Kabateck Brown Kellner, LLP has filed a class action lawsuit against Citysearch, accusing it of promoting click fraud. The suit was filed on behalf of plaintiff Tom..." read more » DiscussBury
"A Los Angeles-based law firm with a history of targeting online media companies for click fraud filed suit Tuesday against Citysearch, the directory site owned by IAC/InterActiveCorp..." read more » DiscussBury
One good quarter does not make a trend, but there is a glimmer of hope in the fight against click fraud (fake clicks that can nevertheless cost advertisers money). Click Forensics is reporting that read more » DiscussBury
Duncan Riley over at TechCrunch offers an informative article on why Google's CTR has decreased for Adsense (which resulted in a tumble down for the stock). He notes this is most likely closely tied read more » DiscussBury
Michael Arrington reports on Anchor Intelligence, formerly FraudWall, a company that hopes to prove click fraud auditing as an independent third party for companies utilizing PPC campaigns. read more » DiscussBury